DMCM continues to work across brands within VW

Volkswagen-Group-Ireland

While DMCM has completed very recent campaigns for 2017 for Audi Finance, the launch of the new SEAT Ateca and to generate pre-sales for 2017 for the SEAT Leon and Ibiza, here’s a look back at three other successful creative campaigns completed for The Volkswagen Group in 2016.

The you’ll love what’s missing Volkswagen Commercial Vehicles campaign had a hole punched through the entire DM piece to communicate the 0% offer.

For SEAT Ireland DMCM executes a campaign titled this turns things up a gear which included a highly unusual infinity folding turning mail piece.

Finally, the creatively titled a bill we’d like you NOT to pay campaign for Volkswagen Bank captured recipients imagination from the outset with a mailing that looked, on the face of it, to be a tax and insurance disc but revealed itself as a creative way to communicate an unusually good offer from VW Bank.